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The Business of Language East Midlands - Issue 7 October 2006

Welcome to the Autumn edition of the RLN East Midlands e-zine.

With temperatures of around 60 degrees it certainly doesn't feel like the 'season of mists and mellow fruitfulness' and feels even less like there are only 55 days until you know what...

So, to keep your mind off the impending frenzied retail activities we have a great selection of articles, information and tips, all on the subject of language and cultural awareness.

This month has a Chinese feel to it with an enlightening article from Dr Kevin Lin of KL Communications about the problems around translating into Chinese, a case study from a Derbyshire firm who have really broken into the Chinese market and tips and tricks for doing business in China.

In particular it would be great if you could read the article about Languages Work, 'Your local school needs YOU!' We really need the help and support of local businesses to help us with this very important project.

On a more philosophical note we are pleased to feature a list of quotations which celebrate and promote language and are themselves great advertisements for the power of language.

But just when you thought this was a festive free zone, we have thrown in a Christmas/New Year quiz to get you up to speed with what other people around the world will be doing on 25th December and 1st January.

A final request to all subscribers, it would be great to have feedback on any aspect of this e-zine, so please send your comments or any ideas for future content to info@rln-eastmidlands.com

Please also feel free to send on the e-zine to anyone else you think may be interested in what we have to say.

Best regards and, dare I say it, have a great Christmas!!

Suzannah

Editor

RLN News...there's a lot going on...

At the RLN we are beavering away on a number of exciting projects; here is a vaguely chronological and very brief round-up.

Read the full article - RLN News...there's a lot going on...

FEATURE...Lost in Chinese

I was lucky enough to see Dr Kevin Lin speaking last month about the potential for inaccuracy and confusion when translating into Mandarin and Cantonese. Here is a fascinating article from him about that very issue, a must read for all those who are thinking, however far into the future, about doing business in China. And for those who aren’t, this still provides a very amusing insight...

Read the full article - FEATURE...Lost in Chinese

EDUCATION...Your local school needs YOU!

This article will appear in the December edition ofUKTI's quarterly 'Export' magazine, but if wecan galvanise anyoneahead of that it would be great...

Read the full article - EDUCATION...Your local school needs YOU!

CASE STUDY...Chinese Business Boost for Derbyshire Firm

Thanks to GNN for supplying this article and to all at FA-ST for letting us reproduce it.

Read the full article - CASE STUDY...Chinese Business Boost for Derbyshire Firm

CILT...news from our parent organisation

CILT, the National Centre for Languages, would like your views on how well it has done so far in developing the nation's language capability, and how theorganisation should go forward. Please take a little time to fill in their on-line form and have your say.

Read the full article - CILT...news from our parent organisation

TIPS and TRICKS...for doing business in China

Following on from the case study, here are Andy Fraser's tips for doing business in China.

Read the full article - TIPS and TRICKS...for doing business in China

LANGUAGE COURSES...Free Distance Learning programme and seminars for SME's

Improve your customer care and strengthen your links with clients and suppliers in Europe by learning basic business French or Spanish - at your own pace and wherever you are!

Attend free intensive business seminars on France and Spainto help your company trade internationally!

Read the full article - LANGUAGE COURSES...Free Distance Learning programme and seminars for SME's

QUOTES...some thought-provoking language related ones

For all lovers of language(s),here are some hand-picked quotations on the subject…

Read the full article - QUOTES...some thought-provoking language related ones

EVENTS...what is happening in the region

Some events with an international flavour that you may be interested in attending.

Read the full article - EVENTS...what is happening in the region

ONLINE...some interesting websites for you to take a look at

Here are this season's favourite websites for perusal at your leisure...

Read the full article - ONLINE...some interesting websites for you to take a look at

QUIZ...to provoke some head-scratching around the region

Yes, it’s nearly that time again, only 55 days to go etc. etc. and so, to get us in the swing for the forthcoming season, test your knowledge of foreign festivities.

Read the full article - QUIZ...to provoke some head-scratching around the region